Page 21 - PET worldwide issue 05/2022
P. 21

on the partners’ behalf following     Nature Impuls and Only Nature.       virus,” he comments. This has      despite faltering global supply
an online order. To ensure a high-    Drawing on its extensive expe-       had a serious impact on aquat-     chains, delphin amazonia is proud
profile online presence of its sta-   rience of the private-label busi-    ics and the reptile business in    to be able to offer a delivery quota
tionary retail partners, Delphin      ness, Delphin Amazonia also          particular. In the medium term he  of 98 per cent. the company attrib-
Amazonia also takes care of the       assists its retail partners in de-   expects the pet product trade to   utes this to a good network and its
marketing and advertising of the      veloping their own product lines.    grow stably even in tough times.   modern logistics infrastructure.
Internet shop. Retailers benefit                                           “When it comes to pets as mem-
from this handling process, as it     Two catalogues                       bers of the family, most people    the substantial expansion of its
enables them to concentrate on        The substantial expansion of its     economise as a final step,” says   wholesale range in the dog and
their core business.                  wholesale range in the dog and       Schmid with confidence. n          cat segment has prompted the
                                      cat segment has prompted the                                            company as swiss leader in pet
Delivery quota of                     company as Swiss leader in pet                                          requisites to produce two separate
98 per cent                           requisites to produce two sepa-                                         catalogues, divided into pet food
Despite faltering global supply       rate catalogues, divided into pet                                       and pet accessories, alongside the
chains, Thomas Schmid is proud        food and pet accessories, along-                                        bird, small animal and aquatics
to be able to offer a delivery quota  side the bird, small animal and                                         catalogue.
of 98 per cent. The new CEO attrib-   aquatics catalogue. The new edi-
utes this to the good network and     tions of the two catalogues are to
modern logistics infrastructure       be reprinted in the autumn, and
of the company, which makes it        are naturally also available online
possible for Delphin Amazonia to      for retail partners.
offer its trading partners optimal
conditions with regard to storage,      Schmid is concerned about
order-picking, distribution and re-   the buying restraint that he sees
serve warehouse space.                at present in much of the Swiss
                                      population, which is gradually
  One of the wholesaler’s             spreading to pet stores also.
strengths continues to be a large     “Many Swiss people took
portfolio of private labels com-      holidays this summer and
prising around 4 000 articles,        consequently have less
which are now sold throughout         money to spend on their
the world. These include brands       hobby of pet-owning
such as swisspet, Swissdog,           than in the last two
Amazonas, Catsy, Seven Lines,         years of the corona-

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