Page 47 - PET worldwide issue 01/2022

Seitz welcomes new

top managers

The German Seitz Group has added a new level to its
management structure.

For its marketing, sales and development and product man- pany’s international private la-
product development depart- agement for non-food & chews. bel business. Aged 60 and hold-
ments, the pet food manufacturer She will also oversee the contin- ing a degree in business admin-
located close to Bremen has ued development of the premium istration, Schneider brings skills
brought in familiar faces from brand Fleischeslust, which has to Seitz including five years of
the pet food market and the food formed part of the Seitz Group managerial experience as sales
industry. Talented internal staff portfolio for two-and-a-half director of Partner in Pet Food
have also moved up to manage- years. “We aim to grow with (PPF). He was most recently in-
rial positions, according to the Fleischeslust and consolidate volved in the development of the
company. “We are now adapt- our position as a relevant player Tönnies subsidiary Petcura.
ing our personnel structure to in the pet food market,” says Per- The new head of product de-
the dynamic growth of our cor- akovic. In her new role she has velopment is Cem-Tamer Cey-
porate group,” comments Max overall responsibility for market- laner. The 33-year-old food tech-
Graf Kerssenbrock, chairman of ing at the Seitz Group. nician has arrived from Saturn
the Seitz executive board, with Responsibility for overall sales Petcare, where he was a project
reference to staff development for private label and brand busi- leader in charge of developing
in central management roles. ness is now the remit of Bernd new moist food products.
Jessica Perakovic has as- Holzhausen. The 50-year-old econ- “We are pleased to be able
sumed the head of marketing omist was previously sales direc- to welcome four experienced
role. A 38-year-old business tor at the spirits manufacturer Be- top managers to Seitz who will
management graduate, she joins rentzen. His brief is to advance the support us in advancing our
the company from Vitakraft Pet Seitz Group’s growth strategy. premium concept further,” said
Care, where she was responsi- Dirk Schneider is the new key Kerssenbrock of the new arrivals.
ble for trade marketing, market account manager for the com- n

The new management team

Max Graf Kerssenbrock (left), chairman of the Seitz executive board, presents the new management team: (from left) Jessica Perakovic,
Bernd Holzhausen, Dirk Schneider and Cem­Tamer Ceylaner.

PWW2022-01_Buch.indb 47 04.02.2022 09:49:05