Page 25 - PET worldwide issue 04/2022

Live animals are a major feature, with ornamental fish, rodents, birds, Pet food in all its variety accounts for the largest share of turnover at Zoo
reptiles, dogs and cats. Center.

Georgi Stamenov reports: “Cur- Since dogs (750 000) and Reptiles Planet, Scruffs, Numaxes,
rently, we are only in Sofia, but we cats (815 000) are among the Leopet, HVT, EBI, Manitoba, PAW,
are already working on opening most popular pets in Bulgaria, among others. n
new branches in the other larger Zoo Center pays particular atten-
cities in Bulgaria. For example, tion to these. “We focus on high-
we are currently planning to open quality wet and dry food, treats,
another store as early as the be- accessories, toys, training, dog
ginning of 2023 and to complete sports and outdoor equipment,
the construction of a third ware- nutritional supplements, medi-
house. This is because, in parallel cines, etc.,” Georgi Stamenov
to the specialised trade, we are continues. The industry profes-
also working on a private label in sional also attests to the com-
the accessories and food sector.” petence of the staff on the floor:
“Sales are important, but not at
Focus on pets any price.”
At Zoo Center, everything revolves
around pets. Thus, dogs, cats, Brands and products
rodents, birds, fish and reptiles In order to optimally cover the
are also offered for sale in the needs of the customers and their
stores. “They all come from cer- animals, Zoo Center started im-
tified breeders in Bulgaria and porting products itself at an early
abroad, have all the necessary stage. The products are also of-
documents and registrations, are fered to other pet retailers in the
constantly monitored by our veteri- country. Its distribution network
narians and always receive very serves the entire country and was
special care,” Georgi Stamenov established about ten years ago.
emphasises. That is why Zoo Zoo Center is a long-standing
Center also employs several vet- partner and official representative
erinarians, each of them special- of Josera, Mac’s, Tundra, Duvo,
ising in a different field of veteri- Flamingo, Witte Molen, Kong, The range of accessory products is large and is mainly supplied through
nary science. Antos, Amiplay, ABC Sport Klin, the retailer’s own imports.

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