Page 57 - PET worldwide issue 03/2021

• Sustainable, plant-based so- only processes wheat that has often search out alternatives to
lutions: The sustainability as- been produced in the EU under meat for their pets too. Accord-
pect is becoming increasingly strict manufacturing standards, ingly, the demand for textured
important for pet food. Consum- is genetically unmodified and of wheat proteins is growing. They
ers want to know where the raw the highest quality. In addition, can serve as a plant-based pro-
materials come from and under long-term contracts give farm- tein source in hybrid products
what conditions, both human ers security and help strengthen with reduced meat content and
and environmental, they were rural areas. The trend in human imitate the typical structure of
produced. This is about more nutrition towards a reduction in meat. The higher proportion of
than just meeting consumer de- meat consumption for ecologi- plant-based ingredients helps to
mands. Future-proof business cal and ethical reasons is also improve the environmental bal-
requires innovative and sustain- influencing the pet world. Those ance while being well accepted
able action. As a brand of the who temporarily or completely by carnivorous animals such as
dogs and cats
abstain from animal products
Crespel & Deiters Group, Trigea
Photo: Zigmars Berzins • Increase in e-commerce: More the more important that prod- The modified starches serve as
and more pet food is bought on
remain visually appealing, and
for example, they add flexibility
the Internet. This sales channel ucts have a long shelf life and binding and thickening agents;
now accounts for 14 per cent neither soften nor dry out. The to chewing bones for dogs. With
of all purchases, according to multifunctional wheat-based the customised starch-based
Statista. The share of online pur- food components of the Trigovit premixes, a high binding and
chases has further increased range optimise not only the nutri- thickening capacity is achieved,
due to coronavirus regulations. tional value, but also the stability and the extruded pre-gelatinised
Since people often buy in bulk and texture of wet and dry foods, wheat flours have excellent bind-
when shopping online, it is all as well as snack applications. ing properties.

Producers face the ongoing chal- demanding even more natural the opportunity to produce such
lenge of reconciling customer products with added value that applications cost-effectively, but
wishes with their process re- are not only sustainable, but also also to meet consumer demand Trigea points out that it only pro-
quirements. “Our conclusion at promote the wellbeing of the ani- in a precise and targeted way.” cesses wheat produced in the EU
Trigea after the exceptional year mal. With our ingredients, we do n under strict manufacturing stand-
ards, which is genetically unmodi-
of 2020 is that consumers are our best to give manufacturers fied and of the highest quality.

PWW2021-03_Buch.indb 57 07.07.2021 13:48:18