Page 27 - PET worldwide issue 2/2021
P. 27

Pet store operators in Austria

              Company                  2019      2018     Change from 2018   Change from 2018   Retail area   Ø Retail area
                                     (Number)   (Number)     (Number)      (in per cent)     (in m )         (in m )
                                                                                                2
                                                                                                                2
              AFS/RWA (Baywa) 1        255        250             5              2.0           25 750          101
              Fressnapf                131        132             -1             -0.8          65 350          499

              Das Futterhaus            42         41             1              2.4           20 649          492
              Obi 2                     20         21             -1             -4.8          1 575            79
              Dehner                    15         13             2             15.4           10 425          695
              Hornbach                  14         14             0              0.0           2 800           200

              Perro (A)                 11         11             0              0.0             550            50
              Cats & Pets (A)            6         8              -2            -25.0          1 271           212
              Kölle Zoo (previously Megazoo)  5    5              0              0.0           12 960         2.592

              Sagaflor                   5         4              1             25.0           5 600          1.120
              Dogstyler                  5         3              2             66.7           1 280           256
              Futterbar (A)              3         3              0              0.0             465           155
              Krämer                     3         2              1             50.0             200            67

              Zoo Muser (A)              2         2              0              0.0           4 000          2.000
              Total                    517       509              8              1.6         152 875           296


                                                                   Cat food dominates         1 Stores bigger than 400 m  retail area, estimate
                                                                                                           2
                                                                                               including 9 pet departments of less than 50 m
               Pets in Austria                                     The cat food market in Austria ac-  2  each in retail area         2
                                                                                              Source: PET-Fachhandel in Deutschland, Öster-
                                                                   counts for over half of the total   reich, Schweiz (Dähne Verlag); PET Retailers in
               Species                                            2019                        Europe (Dähne Verlag)
                                                                   pet food market, according to the
                    Cats          1 815 000                        latest charts by Euromonitor In-  Source: pet Statistik Zoofachhandel 2020
                                                                   ternational. The market research

                    Dogs           641 000
                                                                   company believes the pet food
                    Small animals  510 000                         market had a sales volume of 583
                                                                   mio euros in 2020. After cat food,

                    Companion birds  240 000                       with sales of 308 mio euros in
                                                                   the coronavirus year, according to
                    Ornamental fish 1  240 000                     Euromonitor International, comes
                                                                   dog food with a sales volume of
                    Reptiles 2     135 000
                                                                   226 mio euros. Food for other pets
              1  Number of aquariums       2  Number of terrariums   is estimated to be worth 48 mio
                                                                   euros, according to the research
               Source: FEDIAF, date: 2019
                                                                   company. While moist food domi-
                                                                   nates cat food sales, dry food ac-
             rate of overall sales in Europe.   retailer even belongs to the TOP   counts for the lion’s share of the
             Last year, it broke the 50-mio-euro   20 of all online retailers. Zooplus   dog food market. When it comes
             sales barrier with annual sales of   is thus generating more sales than   to treat products, these lag be-
             nearly 51 mio euros. In Austria,   the online shops of Hornbach,   hind dry and moist food in terms
             the Munich-based e-commerce   Billa and Thalia, for instance.  of sales for both cats and dogs.n



             PET worldwide 2|2021                                                                                    27




       PWW2021-02_Buch.indb   27                                                                                06.05.2021   11:37:21
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