Page 17 - PET worldwide issue 01/2023

What influence did the economic Where do you shop?

trend have on personal pet owning?

in per cent June 2022 September 2022 in per cent June 2022 September 2022

11 58
Got a new pet I buy in store 54
15
19
I buy online
4 19
Fostered a pet
3 I look in store and buy online 10
12
2 7
Gave up a pet I look online and buy in store 8
3
2
Buy online, collect in store
6 3
Delaying getting a pet
8 Other 5
4
Source: APPA Source: APPA

said that the economic situation ture on food and/or accessories
had exerted a positive effect on for pets was lowest among baby What did you last buy?
their pet owning. 29 per cent of boomer pet owners.
households with small children
within the past June 2022 September 2022
also said that this was the case. Where do pet week; in per cent
Only 14 per cent stated that they owners shop? 51
Food
could no longer afford to keep At least half of pet owners said 52
their pet, while 12 per cent said that they had made their most re- Treats 30
they had found a new home for cent pet requisite purchases per- 33
their pet. sonally in a physical store. The Toys 14
14
Millennials expressed the high- percentages vary according to the 21
est level of agreement with the article purchased and range from Litter/bedding 20
statements that they planned to 66 per cent for food and treats to 10
Medication
spend less on pet food and/or 52 per cent for vitamins and food 13
requisites and to switch brands supplements. In all pet requisite Grooming supplies 9
for these products to save categories, however, a decline 12
9
money. Thus 49 per cent of mil- was recorded in the percentage Vitamins/supplements 14
lennials were intending to spend shopping personally.
Source: APPA
less on pet requisites, while 37 In some pet requisite catego-
per cent wanted to spend less on ries, the percentage of those 14 per cent in June to 20 per cent
pet food. 40 per cent indicated in saying they had most recently in September). Although per-
each case that they would switch bought articles online had risen. sonal shopping continues to be
brands for pet food and pet requi- The products exhibiting the the prevailing shopping method
sites to save cash. Among Gen- biggest increase in online pur- for all pet products, the latest
eration Z pet owners, only the pro- chases for home delivery were survey shows that the propor-
portion of those wishing to spend medicines (from 15 per cent in tion of pet owners buying these
less on pet food had increased. June to 20 per cent in Septem- online from a retailer has risen in
The intention to modify expendi- ber) and other requisites (from some categories. n

PET worldwide 1|2023 17

PWW2023-01_Buch.indb 17 31.01.2023 16:17:49