Page 64 - PET worldwide issue 03/2022

Events

Photo: Aden Ardenrich, Pixabay

The exciting city of Bangkok
will become the international
pet industry’s meeting place in
Asia in 2022.
Sourcing in Thailand:

a viable alternative

In times of global production shortages, more and more
European pet food companies are turning towards alternative

sourcing markets.

The pet food industry is not im- geographical proximity to major nies from the United States (total
mune to global crises. This be- Asian consumer markets are just value of 1.6 bn dollars), followed
came evident once again during some of the reasons why Thai- by Japan (total value of 463 mio
the latest edition of Interzoo in land has managed to develop dollars), Italy (total value of 290
Nuremberg, where increasing into the world’s fourth largest ex- mio dollars) and Australia (total
raw material prices, production porter of pet food in recent years. value of 106 mio dollars).
shortages and the lack of ship- The highest demand for pri- Andrea Terrile, export sales
ping containers were much-dis- vate label pet food from Thai- manager at Almo Nature Bene-
cussed topics on the show floor. land in 2020 came from compa- fit in Italy, states with reference
In particular, pet food produc-
tion shortages keep posing con-
straints in regard to the interna-
tional expansion plans of Euro-
pean brands and manufacturers
in 2022.
As a consequence, an in-
creasing number of European
companies are turning to Thai-
land, a country which is well-
Johannes C. Kraus known within the international
Project Manager/ pet supplies industry for its pet
International Market food production. Long-standing
Developer
VNU Asia Pacific manufacturing know-how, inter- Photo: Thai Awesome
national quality standards, the A wet pet food production facility in Thailand.
availability of raw materials and

64 PET worldwide 3|2022

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