Page 61 - PET worldwide issue 03/2022
P. 61

Events









                                                                     In addition to this year’s in-
                                                                   person show, attendees had ac-
                                                                   cess to Global Pet Expo Digital
                                                                   Access, taking place one month
                                                                   after the live event.
                                                                     Global Pet Expo is open to in-
                                                                   dependent retailers, distributors,
                                                                   mass-market buyers and other
                                                                   qualified professionals. Global
                                                                   Pet Expo 2023 will take place
                                                                   on 22-24 March 2023 in Orlando,
                                                                   again at the Orange County Con-
                                                                   vention Center.        n
             Multi-unit retailer pet boutiques were the largest registration group.
             Interest in products for this target group, such as treats, was corres-
             pondingly high.

             Smaller decline             “Many trade shows held re-
             in attendance              cently have reported significant
             In addition, Global Pet Expo re-  decreases in attendance fol-
             ceived national media attention   lowing the Covid-19 pandemic,
             from outlets interested in shar-  some as much as 40 per cent.
             ing the latest pet trends and   We are extremely proud to an-
             products with their audiences.   nounce that Global Pet Expo
             Total registered press members   only saw a decrease closer to
             exceeded media registration   20 per cent, with nearly 90 per
             from the last in-person show in   cent of registered buyers attend-
             2020, with 235 representatives   ing the event,” said Celeste Pow-
             from national consumer outlets,   ers, CAE, president of PIDA. “We   The innovations presented in the New Products Showcase attracted
             pet industry trade magazines,   are already looking forward to   considerable attention from visitors to the show.
             business and financial publica-  Global Pet Expo 2023 and an-
             tions, social media influencers,   ticipate next year will be an even
             bloggers, broadcast media and   larger event.”
             more.
















                                                                    Aquatics had a special zone of its own.


                                                                    The Global Learning Series delivered more than 40 sessions with
                                                                   inclusive learning pathways for retailers, distributors, exhibitors, and
                                                                   special interest groups.



             PET worldwide 3|2022                                                                                    61




       PWW2022-03_Buch.indb   61                                                                                12.07.2022   09:22:40
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