Page 20 - PET worldwide issue 02/2022

News

Mera acquires Fresco Dog Foods Wellness Pet prepares to go public

German pet food manufacturer turmoil. It withdrew the business The American pet food manufac- with the company possibly being
Mera Tiernahrung has acquired from the USA and had to submit a turer Wellness Pet was acquired valued at around 2.5 bn dollars
Fresco Dog Foods. It has also provisional application for self-ad- in 2020 by the private equity firm in the transaction. Wellness Pet
taken over the business branch ministration in December. Fresco Clearlake Capital Group. It is being operates three production plants
Fresco Shop & Franchise, which company founder Reiner Hauf reported by stock exchange ob- in the USA and the Netherlands. It
operates a number of retail out- actually intended to focus sub- servers that the company is now makes pet food and treats under
lets. No further details of the ac- sequently on what he said was preparing for flotation in the USA. brands such as Wellness, Whim-
quisition were disclosed. Fresco a growing business in Germany. The volume of the flotation is ex- zees, Old Mother Hubbard, Sojos
Dog Foods has recently been in pected to exceed 600 mio dollars, and Eagle Pack.

Torqx Capital to acquire
Ocean Nutrition

Torqx Capital Partners has ac- Torqx Capital Partners is a
quired a majority stake in Ocean Benelux-based private equity
Nutrition Europe and Marine Nu- company that invests in me-
trition Thailand (together “Ocean dium-sized companies with po-
Nutrition”) in partnership with tential to accelerate. Situations
the current owners Erik Van den include investments in growth
Brande and Ward Brijs. They will and buy-and-build along with
continue to lead the company as transformational investments
active co-shareholders. For this across a range of industries in-
transaction, DLA Piper and Nau- cluding manufacturing, distribu-
taDutilh acted as legal advisors, tion and services.
Mera petfood aims to expand its portfolio of dog and cat food with this
acquisition. In the picture: the company headquarters in Kevelaer. and PWC provided the financial
and tax due diligence.
Josera invests in Poland
PIJAC changes its name
The German pet food manufac- 70 mio dollars. Since the invest-
turer Josera intends to signifi- ment is taking place in a spe- The Pet Industry Joint Advisory with our role as a connector for
cantly expand its plant in Papro´c, cial economic zone, Josera may Council (PIJAC) has compre- the responsible pet care com-
expect to receive tax conces- hensively rebranded with a new munity to lawmakers, governing
Advertisement
sions. Josera’s existing factory name, logo and website. The as- bodies and coalitions in the US
in Papro´c will now be extended sociation, which is
Your animal and us! considerably, creating at least
Your animal and us!
A good team - for a lifetime. celebrating its 50th
A good team - for a lifetime.
60 new jobs. Josera Polska, the anniversary in con-
Polish subsidiary of the pet food junction with the
which is located in Poland approx. manufacturer established in Global Pet Expo trade
125 km from the German border. 1999, will oversee the new con- show in Orlando, has changed its and worldwide advocating the
This was reported in the news- struction. name to Pet Advocacy Network. “‘Pet well-being of pets and the value
letter of the trade journal Petfood According to the report, Jos- Advocacy Network’ embodies who of animal companionship.” In
Industry, drawing on reports in the era exports to over 60 countries we are, what we do and why we addition to the event held at the
local Polish daily papers. worldwide. Its export quota is in- do it,” said Mike Bober, president Global Pet Expo, there also will
The cost of construction at dicated to be over 50 per cent in and CEO of the association. “This be another celebratory event at
the plant is estimated at around the article. new name purposefully aligns SuperZoo in August 2022.

20 PET worldwide 2|2022

PWW2022-02_Buch.indb 20 04.05.2022 10:14:42