Page 46 - PET worldwide issue 04/2021

Aquatics Tetra celebrates

70 years

70 years ago, Tetra set itself the goal of bringing nature closer

to people by enabling them to enjoy the fascination of aquari-
ums at home.

Tetra was established in 1951 self in streams or lakes. As this oped the world-renowned flake
by Dr rer. nat. Ulrich Baensch, entailed a considerable amount food TetraMin in 1955. Its name
a young scientist with a deep of effort, Dr Baensch sought an was derived from the Greek word
interest in keeping tropical fish. alternative, less complicated for four, tetra, corresponding to the
Thanks to his enthusiasm, an in- option for feeding his aquarium number of flakes, and the word
spired idea ultimately resulted in fish. He wanted to simplify fish ending “min”, short for “vitamin”.
the creation of a world-leading keeping not only for himself, but TetraMin was an instant hit with
company. for everyone, however, and by aquarists across the globe; this
1952 he had already succeeded revolutionary flake food in the
A fish food paves the way in launching the first industri- yellow tin with a brown lid was
In those days it wasn’t easy for Dr ally produced fish food onto the to become the world’s best-
Baensch to keep tropical fish in market in paste form. Driven by selling fish food. Dr Baensch
his aquariums. He had to catch the motivation to perfect his first was not complacent following
the food, such as water fleas, him- product further, he then devel- the success of TetraMin, striving

Tetra 1951-2021

1955 1964 1972 1974

TetraMin GeneralTonic AquaSafe Tetra Rubin
Pioneering aquatics Preserving delicate aquatic life We care Enhancing true beauty
The fi rst industrially Tetra introduced treatment for the The original water care Fish food with extra carotenoids to
produced fl ake food for most common diseases of tropical product that makes tap enhance brilliant,
tropical fi sh fi sh water safe for fi sh natural colours

46 PET worldwide 4|2021

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