Page 24 - PET worldwide issue 03/2021
P. 24

Markets








                                      A pet market on the rise






                                      According to data from the Elephant Research Institute, the

                                      Chinese pet market size has doubled in five years from 2015
                                      to 2019, with a compound annual growth rate of 20 per cent.


                                      According to the latest research
                                      data, China’s pet market reached     The Chinese pet market
                                      a value of 221.2 bn yuan (approx.               (in bn euros)
                                      28.54 bn euros as of 15 June                                           38.15
                                      2021)  in  2019,  increasing to
                                      295.3 bn yuan (approx. 38.1 bn                                 28.54
                                      euros) in 2020. In terms of the                         23.0
                                      number of pets, the total num-
                                      ber of cats and dogs in cities          15.76   17.31
                                      and towns across the country     12.64
                                      in 2019 reached approximately
                                      99.15 mio, rising by approxi-
                                      mately 7.66 mio compared with    2015    2016   2017    2018    2019   2020
                                      2018.
                                                                   Source: CIPS

                                                                                              The research indicated that
                                                                                             pet parents were mostly in first-
                                                                                             and second-tier cities in 2020.
                                                                                             Among them, first-tier cities ac-
                                                                                             counted for 30.4 per cent, and
                                                                                             second-tier cities accounted
                                                                                             for 30.4 per cent, both of which
                                                                                             are the main sources of pet con-
                                                                                             sumption. Third- and fourth-tier
                                                                                             cities accounted for a relatively
                                                                                             small proportion of 15.4 per cent.
                                                                                             At the same time, cities also had
                                                                                             a high growth rate of pet sup-
                                                                                             plies  consumption,  indicating
                                                                                             that people are no longer satis-
                                                                                             fied with basic consumption, but
                                                                                             are paying more and more atten-
                                                                                             tion to quality of life.




                                                                                             With the increase in pet owners in
                                                                                             China, the pet economy will also
                                                                                             further expand.



           24                                                                                          PET worldwide 3|2021




       PWW2021-03_Buch.indb   24                                                                                07.07.2021   13:47:30
   19   20   21   22   23   24   25   26   27   28   29