Page 59 - PET worldwide issue 01/2022
P. 59

celled their originally planned
             attendance at very short notice,
             although the gaps this caused in
             the exhibition halls were skilfully
             camouflaged by seating areas or
             plants so that they didn’t appear
             conspicuous.
              Among more than 450 exhibi-
             tors from 44 countries were many
             well-known companies from the
             pet sector with stands of their   1
             own. Most of them appeared de-
             lighted to be permitted to have
             direct contact with their custom-
             ers once again and to become
             acquainted with potential new
             business partners. Even if lead-
             ing Italian pet food manufac turers
             such as Monge and Farmina Pet
             Foods demonstrated with their
             imposing stands who the top
             dogs are in Italy, the trade show
             was  thoroughly international. 60
             per cent of the companies exhibit-
             ing came from outside Italy, with
             virtually all of the best-known Eu-
             ropean wholesalers and store
             chains being represented in Bo-
             logna. Stringent  hygiene regu-
             lations, wide aisles in the fair   2
             halls and large distances bet-
                                                                         3
             ween the individual stands were
             a  prerequisite for ensuring that
             people could visit the show safely.

             Plenty of new products
             Many companies took the op-
             portunity to offer new products
             in Bologna. The Swiss accessory   1  For more than a few visitors, the
             specialist Curli even unveiled a   discussions on the fringes of the show
             world first, a dog harness that it   were as important as stand viewings.
             claimed confidently would raise
                                            2  The country pavilions of Great Britain
             the benchmark to a new level.   and the USA were not as large this time
             The Italian pet product firm Fer-  as before the pandemic on account of
             plast focused on range expan-  the coronavirus.
             sions made possible by the     3  Some of the visitors to the fair were
             acquisition of two former com-  of the four­legged variety.



             PET worldwide 1|2022




       PWW2022-01_Buch.indb   59                                                                                04.02.2022   09:49:39
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