Page 41 - PET worldwide issue 01/2022
P. 41

According to PLA
                                                                                                        figures, over 4.8 mio
                                                                                                        tonnes of refuse are
                                                                                                        created every year
                                                                                                        in Europe alone by
                                                                                                        mineral cat litter. This
                                                                                                        amount equates to
                                                                                                        loading 480 000 bin
                                                                                                        lorries.






             alone. This equates to loading   efficient, because the refuse re-  if  local authorities create the
             480 000 bin lorries,” explains   sulting annually for each house-  necessary conditions for this,”
             Michael Behnke, the PLA rep-  hold with cats due to mineral lit-  says Behnke. Some local au-
             resentative for Germany and   ter is calculated to be four times   thorities in Germany and France
             France. Added to this is the fact   as great as for plant-fibre litter.   are already implementing these.
             that the raw materials of mineral   The raw material for the latter   Cats For Future now wants uni-
             litter – bentonite, clays or sepio-  is also transported over shorter   form standards and boundary
             lite – often come from mines in   distances to keep the CO  load   conditions to be introduced so
                                                            2
             Africa, Canada or Spain, neces-  small.               that cat owners across both
             sitating transportation and high   Behnke recently started to   countries can dispose of plant-
             CO  emissions. As far as he is   represent the PLA voluntarily in   fibre litter with their organic
               2
             concerned, silica litter products   Germany and France. The Milan-  waste. “Plant-fibre  litter is  in-
             produced from sand in China   based association, which has   dustrially compostable and can
             with a high energy outlay are   been in existence for nearly ten   contribute to methanation and
             also anything but sustainable.  years, works with well-known sci-  the production of biogas,” adds
                                        entists and with the support of re-  Behnke.
             Mineral litter study       nowned NGOs such as Cradle to   The actions of the French re-
             Behnke knows what he is talk-  Cradle, pet product companies   tail giant Carrefour has shown
             ing about. A marketing expert   and communities across Europe   him that change is taking place
             who has been teaching at the   to draw attention to this relatively   in the retail landscape. The com-
             American University of Paris   unknown topic and to engineer a   pany decided back in 2018 to
             for seven years, he initiated a   change in consumption. It has   remove its private-label silica
             study in 2018 entailing the first   launched the Cats For Future ini-  litter from the range for environ-
             scientific investigation of the en-  tiative, aiming to create greater   mental protection reasons, re-
             vironmental problem posed by   awareness in pet product compa-  counts Behnke. A year later, the
             mineral litter. The results of the   nies and also among cat owners   supermarket chain even banned
             study shocked even Behnke, and   of the environmental problems   all silica litter products from its
             he says, “it is time to reconsider   caused by mineral litter.   shelves. For him, this move is a
             and to replace or prohibit min-                       consequence also of greater en-
             eral litter”. For him, plant-fibre lit-  Dialogue with   vironmental awareness within
             ter products, produced from the   policy-makers       the population. “A growing num-
             secondary raw materials from   The PLA is also engaging in a   ber of cat lovers have woken up
                                          i
             grain processing and the timber   ser ous dialogue with policy-  to the situation and are turning
             processing industry, represent   makers. “Plant-fibre litter can be   their backs on products with a
             a sensible alternative. Behnke   disposed of with organic waste   poor energy and environmental
             believes them to be much more   in principle and is not a problem   record.”    n



             PET worldwide 1|2022                                                                                    41




       PWW2022-01_Buch.indb   41                                                                                04.02.2022   09:48:50
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